Everyone has either come across an Instagram influencer, heard about one, or tried to be one, perhaps. The platform’s popularity has skyrocketed in recent times. So, it’s no wonder that the trend on Instagram influencers is booming too. Instagram’s usage has grown 10 times over the past 5 years. According to Pew Research Center, 35% of Internet users are on Instagram. Influencer marketing on Instagram is now almost a $2 billion industry and growing. With the rising number of influencers and people who make a living on there, you may begin to wonder which are the most followed Instagram accounts?
We used our platform to work this out for you. Ranking these profiles in a fixed order is difficult since the number of followers and influence scores keep fluctuating. However, these are definitely the greatest influencer profiles on Instagram and can safely be called the top profiles 😍.
Most Followed Instagram Accounts
Cristiano Ronaldo (@cristiano)
This champion footballer is the forward for Juventus and the captain of Portugal’s national football team. As one of the greatest players in the world, his influential status doesn’t surprise anyone. He has 218m followers and holds the record for reaching 200 m followers first.
Ariana Grande (@arianagrande)
She is an American singer, songwriter, and actor. She rose to fame with her role in Victorious on Nickelodeon. This star has won a Grammy Award, a BRIT Award, 3 American Music Awards, and many more. With 185m followers, Ariana has also been dubbed the Billboard Woman of the Year in 2018.
Instagram (@instagram)
Instagram’s own official profile on the platform is very popular. And they use their feed wisely. They showcase the features that get added and create content for IGTV and promote it. Although this page may not be an influencer in the true sense, it is definitely one of the most followed pages with 348m followers.
Dwayne Johnson (@therock)
The wrestling world knows him as The Rock. Though Dwayne Johnson is now known as an actor, he gained popularity when he won his first World Wrestling Federation championship in 1998. His Instagram profile flaunts the support of 183m followers.
Selena Gomez (@selenagomez)
This American singer and actress shot to fame with her appearance in Barney & Friends and Disney’s Wizards of Waverly Place. Billboard reported that she sold over 7 million albums and 22 million singles across the world. Her fans do not fail to shower support even on social media where she has a following of 176m.
Kylie Jenner (@kyliejenner)
Kylie Jenner belongs to the famous Jenner-Kardashian family. Fans know her from her appearance in “Keeping Up With The Kardashians”. She also is the founder/owner of Kylie Cosmetics – a beauty product company. In 2014 and 2015 she was named the most influential teen in the world. Her Instagram profile has 175m followers.
Kim Kardashian West (@kimkardashian)
Kim Kardashian West is an American media personality, model, and businesswoman. She gained fame as the stylist of Paris Hilton and then from the famous show “Keeping Up With The Kardashians”. She stays pretty active on social media platforms including Instagram and Twitter. Her Instagram profile boasts the support of 170m followers.
Lionel Messi (@leomessi)
Yet another footballer in the list, this time it’s Lionel Messi who is a professional football player from Argentina. He is also considered one of the greatest football players ever. In his professional career with Barcelona, he has won a record of 32 trophies. His Instagram handle has 151m followers.
Beyonce (@beyonce)
Queen Bey has over 146m followers on Instagram. She is an American singer, songwriter, record producer, actress, and performer. She shot to fame as the lead singer of the R&B girl group “Destiny’s Child”. In 2006, the band broke apart and Beyonce built a successful solo career. She has sold over 100 million records worldwide.
Neymar Jr. (@neymarjr)
His Instagram bio says “I Love Football”, and his 138m followers love him. This Brazilian footballer plays as a forward for French club Paris Saint-Germain and the Brazil national football team.
Justin Bieber (@justinbeiber)
Justin Drew Bieber is a Canadian singer-songwriter. He shot to fame at the age of 13 when he was discovered by talent manager Scooter Braun after watching Bieber’s youtube videos of song covers. Today his Instagram account has over 135m followers.
Taylor Swift (@taylorswift)
Taylor Swift too is an American singer and songwriter. She is, in fact, one of the best-selling music artists of all time. She has sold over 50 million albums and 150 million single downloads. Her Instagram fanbase has 132m followers.
Kendall Jenner (@kendalljenner)
Kendall is again a member of the Jenner – Kardashian clan and appeared on the “Keeping Up with The Kardashians” show. She has been a successful model and Instagram influencer with 129m followers. She is also the brand ambassador for Estée Lauder.
Jennifer Lopez (@jlo)
Jennifer Lopez aka J Lo is an American singer, actress, dancer, and producer. She became the first Latina actress to earn over USD 1 million for a film. When she entered the music industry, her album and film, both hit number one in the same week. She has over 120m followers on Instagram.
Miley Cyrus (@mileycyrus)
She is the daughter of the famous Billy Ray Cyrus. Like father, like daughter, she too is a singer, songwriter, and actress. She appeared on television playing the role of Hannah Montana in a show of the same name. Her Instagram handle flaunts the support of 108m followers.
Talk about high-end influencers! These celebrity influencers which are also the most followed Instagram accounts can charge millions of dollars for a sponsored post. However, in the digital age, with social media being a powerful tool, gaining virtual popularity isn’t always difficult. Take, for example, the egg that beat Kylie Jenner!